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    The Secret Ingredient

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    Moodboard

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    The mood we are looking for in this campaign is sensual, naughty and exciting. A sensory overload of forbidden pleasures.

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    Print

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    Print ad for our 'Hot Chicken' cocktail.

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    Print

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    Print ad for our 'Wild Chicken' cocktail.

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    Print

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    Print ad for our 'Naughty Chicken' cocktail.

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    Ambient

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    For placement in trendy, underground clubs; a confession booth for your naughty moments, a nest of feathers for your wild outbursts and sexy girls swinging from the ceiling for your viewing pleasure.

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    Website

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    Website promoting our cocktails and our custom DIY cocktail set, as well as branded clubs where the Black Chicken is present.

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    Packaging

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    From left to right: Black Chicken Dispenser for bars, stirrers, cocktailglass, the Black Chicken bottle, the cocktail shaker and the entire DIY cocktail set.